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Vietnam attracting a record number of travellers

A number of tour operators are reporting a sharp growth in the number of Britons booking holidays in Vietnam in recent times. These reports corroborate a wider trend of increased interest in the Southeast Asian destination with Vietnam officials reporting a 10.6 per cent increase in the number of international travellers to Vietnam.

Vietnam attracting a record number of travellers

At the end of January 2013, Vietnam's National Administration of Tourism (VNAT) announced that Vietnam had attracted over 7.57 million international visitors in 2013, a remarkable feat especially in light of the fact that the target was set at 7.2 million for the year.

According to the official figures, the number of international visitors to Vietnam in 2013 grew by 10.6 per cent from the previous year and generated approximately $9.4 million USD for the country. Reports coming out the UK suggest that Vietnam's growth is set to continue in 2014 and beyond.

The Telegraph recently quoted several tour operators who noted a boom in booking for Vietnam holidays in recent times. Trailfinder, Wexas, Audely Travel and Kuoni all cite Vietnam as a leading holiday destination of choice for Britons.

A spokesperson for Wexas attributed the growing popularity to the fact that travellers wanted to experience Vietnam, its idyllic beaches destination like Saigon and Hoi Ann and of course the UNESCO World Heritage sites Ha Long Bay and Phong Nha Ke Bang before the country became too commercial.

She also noted the value for money that Vietnam holidays brings in addition to its proximity to other key holiday destinations, and commented:

"Vietnam is still comparatively good value for dining and shopping, and direct flights with Vietnam Airlines, as well as a growing network of indirect flights, mean that getting there is simpler and more affordable than ever before... This network also allows travellers to easily add-on visits to Cambodia, Thailand and Laos".

A spokesperson for Audley Travel, noted a 15 per cent growth in their booking for holidays to Vietnam and much like other industry insiders, she noted that her clients were most interested in authentic, off the beaten path experiences:

"There has been a demand for unusual but authentic tours, such as Saigon After Dark, where travellers can visit local eateries on the back of a scooter with a guide, sampling food and finishing the evening at a local music venue".

With its own unique mixture of bustling cities, serene beaches and a rich cultural heritage it is no surprise that popularity of Vietnam as a holiday destination continues to grow by leaps in bounds each year not only with Britons but with travellers from around the world.

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