Starwood Hotels Announces Global Headquarters will be Temporary Relocated to Dubai
Starwood Hotels and Resorts Worldwide Inc has announced that it will be temporarily relocating its global headquarters to the Middle East in 2013. The US-based headquarters will move to Dubai for a month-long managerial venture. Starwood currently has 15 hotels in the emirate and it will be launching five new properties for Dubai holidays by 2017.
Starwood Hotels and Resorts Worldwide Inc will be temporarily relocating its Global Headquarters to Dubai for a month-long managerial endeavour.
The international hotel group currently has 15 hotels in the emirate and it is planning to develop a further five properties for the discerning elite seeking luxury Dubai holidays by 2017.
Starwood’s leadership conference took place in the Middle Eastern city for the first time recently and was attended by its top 100 global executives.
The company is keen to expand its portfolio of Dubai hotels with the development of five new properties including the debuts of the W and St. Regis brands in the United Arab Emirate over the next few years.
The President and CEO of Starwood Hotels and Resorts Worldwide, Frits van Paasschen, commented: “With hotels in 100 countries and 80 per cent of our future pipeline outside of North America, Starwood is the world’s most global high-end hotel company, perfectly positioned to capitalise on an ever growing global marketplace.
“Dubai is emblematic of how globalisation is creating new travel patterns and travel hubs, and serves as a crossroad between the emerging and developed worlds.”
The relocation of its global headquarters will enable Starwood to understand the company’s operations throughout the Middle East; meet regional customers, partners, and developers; and visit new properties across the region.
Dubai has been selected as the location because of its growth potential and its popularity as business destination as well as a hotspot for holidays to the Middle East.
Paasschen added: “Our brands resonate well with Middle Eastern guests and the fact that our brands reflect the various lifestyle aspirations of our guests allows us to further penetrate this market.”
Starwood owns and operates nearly 1000 properties across North America, Europe, Africa, the Middle East, Asia Pacific, and Latin America. The hotel group currently operates hotels under the brands: Westin, Starwood’s oldest and largest brand for upscale properties; W Hotels, the luxury boutique brand; Sheraton, the luxury flagship brand; the Luxury Collection; Four Points by Sheraton, a mid-scale brand; St. Regis, Starwood’s main luxury brand; Le Meridian, a French brand acquired by Starwood in 2006; Aloft, a mid-scale urban brand for business and boutique hotels; and Element by Westin, the group’s environmentally friendly brand.
Image by: Kordian, on Flickr
Dubai is one of the seven United Arab Emirates and a hotspot for business travellers and tourists. The city boasts unique architecture, enormous shopping malls, parks, luxurious hotels, and beautiful sandy beaches. During holidays to Dubai, holidaymakers can visit attractions including the Dubai Marina, Dubai, Jumeirah Mosque and the Wild Wadi Park.
Talk to a specialist
Call 020 7644 1770 to speak with our award-winning travel consultants.
Opening hours 09:00 - 21:00 GMT
Popular Holidays In Dubai Browse all
Discover the impressive opulence of Dubai's skyline matched only by the views across the Arabian Gulf
Impeccable service combined with comfort and luxury with stunning views of Downtown Dubai
- A landmark hotel located in Deira, Dubai's historic district with stunning views over the city!
- Incredible bars, clubs and restaurants, including hip and trendy Sho Cho that's been taking Dubai's fashion set by storm.
- There are plenty of sightseeing and historical places to visit within walking distance
Relax and enjoy your stay at this five-star resort excellent choice for families
- Enjoy many additional complimentary benefits when staying in the newly refurbished superior rooms
- First child stay free on bed and breakfast up to the age of 14 when sharing with parents
- Amazing choice of award winning restaurants and bars
The location on the world famous, Palm Jumeirah, provides superb access to white sandy beaches.
- FREE Half Board upgrade
- Up to two kids stay FREE
- Unlimited access to Wild Wadi Park plus free shuttle service to a selection of Dubai Shopping Malls
The perfect location
- Enjoy All Inclusive in beautiful Mauritius and just unwind at the beach
- Combine the best of two worlds in one journey - relax in Mauritian paradise and experience stunning Dubai
- Experience world-class dining in both incredible countries
With a gorgeous location on the west crescent of the Palm Jumeirah, this exclusive and ultra-deluxe resort delivers...
Enjoy the stretches of sand and unlimited sunshine available here as you savour the comforts of Atlantis, The Palm. One...
The stunning Intercontinental Resort Mauritius awaits, overlooking the Bay of Balaclava located on a pristine white...
Located in the historic district of Deira, the heritage hotel Hyatt Regency is within walking distance to the famous...
The place to truly experience the best in oriental hospitality with added Arabian luxury, the Asiana Hotel Dubai is a...