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Jumeirah's Burj Al Arab re-establishes itself as the go-to hotel for romantic Dubai holidays

The Burj Al Arab, Jumeirah's leading Dubai hotel, has launched a marketing campaign to reassert itself as the ultimate hotel for romantic Dubai holiday experience. The hotel's newly launched website highlights all the available options for planning a romantic getaway in this luxury Dubai hotel, and for those who need some inspiration the website contains a series of four mini movies depicting a couple's romantic experiences in Dubai against the backdrop of the Burj Al Arab.

Jumeirah's Burj Al Arab re-establishes itself as the go-to hotel for romantic Dubai holidays

Leading Dubai hotel, Burj Al Arab, by Jumeirah has recently launched its latest marketing campaign in order to reassert itself as the best and the ultimate hotel choice for anyone planning a memorable and romantic Dubai holiday experience.

The hotel's new campaign centres on the hotel’s recently launched website:, which showcases the various romantic holiday packages on offer, all of which ooze the luxury and elegance that the world has come to expect from the Burj Al Arab. The site is a perfect tool for couples to plan and personalise their romantic holidays in Dubai with choices ranging from one to seven night stays.

A key feature of the site is a series of four dramatic mini movies “The Mystery”, “Anticipation”, “What is Love?” and “Proposal”; all depicting a couple’s romantic moments during their Dubai holidays against the backdrop of the Burj Al Arab. This unique idea is sure to give the Burj Al Arab a competitive advantage against all other luxury Dubai hotels with the director of marketing, Detria Williamson stating, “Our aim is to create an extraordinary viewing experience that will be as unique as our location and feature Burj Al Arab as the lead character… We believe this mini-series puts Burj Al Arab firmly back on the map as the home of the Gold Standard of Romance”.

 Burj Al Arab
Image by: Alain Poder, on Flickr

Dubbed as “the only seven star hotel in the world” the Burj Al Arab is known for its opulence and exclusivity almost as much as it is known for its iconic deign which emulates the sail of a boat. Taking nearly five years to complete the majestic and awe inspiring Burj Al Arab boasts of being the fourth largest hotel in the world coming in at 1,053 feet. Many may be surprised to learn that despite the size of the hotel, the room count stands at a mere 202 a fact which is indicative of the spaciousness of each room ranging from 1,800 square feet to a whopping 8,400 square feet. Some of the services and facilities offered at the Burj Al Arab include a fleet of elegant Rolls-Royce cars to chauffeur guests around Abu Dhabi, helicopter transfers, scenic tours of Dubai via helicopter , access to a private beach and of course the Assawan Spa and Health club.

 Burj Al Arab
Image by: Alain Poder, on Flickr

With everything on offer at this Jumeirah hotel, there is no denying that a luxury romantic Dubai holiday at the Burj Al Arab is guaranteed to win the heart of your special someone and sweep them off their feet.

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