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Dominican Republic to participate in Las Vegas IMEX America fair 2011

The Las Vegas IMEX America fair 2011 will be held in the U.S. from 10th-13th October. The Dominican Republic Ministry of Tourism is scheduled to participate in the important event, which will help platform Dominican Republic holidays to a higher standard.

Dominican Republic to participate in Las Vegas IMEX America fair 2011

One of the most important business events of the year to be held in Las Vegas is the IMEX America Fair 2011. The famous event is organised by the IMEX Group, well-known for arranging successful fairs in Frankfurt, Germany. The Dominican Republic´s Ministry of Tourism has revealed it will attend the prestigious fair, in the hope of raising Dominican Republic holidays to a greater, more profitable level.

The IMEX America fair, which will be held in the U.S. for the first time in its history, is a business platform for group and incentive-oriented businesses. The participants will include around 2000 executives with great experience and knowledge of the convention, more than 800 exhibitors, hotels, convention centres, airlines and a large representation of international tourism organisations.

Las Vegas
Image by Mike_fleming, on Flickr

The fair will be the largest trade show of the year, and will gather a huge part of the U.S. buyer community. Aside from its Ministry of Tourism, executives from Dominican Republic hotels and resorts will also accompany the country´s delegation. The IMEX Chairman, Ray Bloom, is really looking forward to the celebration of the event and reassures everyone that the fair will bring beneficial consequences for businesses in the U.S. and the international community.

“We have spent almost two years communicating why the IMEX business model is different and precisely how and why it will benefit the meetings industry in the US,” he says “Business is at the heart of everything we do and the reason why we launches IMEX America in the first place. We believed that the US needed a fresh trade show format and I have every confidence that IMEX America will now deliver – on business volumes, buyer quality and number and exhibitor numbers and diversity.”

“What is more,” he continues “with the help of our strategic partner and premier education provider, MPI, our education programme is second to none. With unparalleled industry support we´ve also been able to deliver an extraordinary 14 co-located trade association evens. I´m confident that the sum of the parts is going to be greater than the whole and I urge everyone in the meetings, events and incentive travel to come to Vegas and experience ‘the IMEX effect’ on their business foals for themselves.”

Dominican Republic Northern Coast
Image by http2007, on Flickr

This fair qualifies as the most prestigious and exciting business event of the year: more than 1,800 exhibitors will assist to represent their countries and take part in the brilliant business strategies which will be developed. The Tourism Ministry of the Dominican Republic will take advantage of this wonderful opportunity to platform Dominican Republic holidays to a higher standard.
Amongst the many creative activities that will take place during the fair we can include: Wild Card and Techno How Zone award winners being announced, MPI will announce speaker line-up for Smart Monday, Forums and Meeting to Share Thought Leadership with Industry, New Industry & Association Partnerships Unveiled, and others.

Bruce Macmillan, president and CEO of Meeting Professionals International (MPI) says: “We couldn’t be more excited to see this event come to life in Las Vegas with our long-time partner IMEX. We look forward to connecting with thousands of professionals through our innovative education programmes and keynotes each day. We’re confident that attendees will find inspiring ideas they can act on at the show throughout their careers - which is exactly the remarkable professional development MPI consistently delivers.”

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