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Great Shopping on Dubai Holidays Enhanced by Ramadan Offers

  • 24-Aug-09 00:00
  • Dubai
  • Holiday Industry

The Dubai Shopping Festival Office has launched for the first time the "Ramadan in Dubai" campaign to highlight shopping promotions during the holy month. This comes as a great new incentive for avid shoppers taking Dubai holidays

Great Shopping on Dubai Holidays Enhanced by Ramadan Offers

To celebrate the holy festivities of the month, The Dubai Shopping Festival Office has launched an initiative to offer frequent shoppers with a range of exclusive promotions during Ramadan. With this new campaign they also hope to entice shopping tourists that come on a Dubai holiday shopping spree encouraging them to spend to their heart's content with the great seasonal offers available. The new advertising campaign created under the name of “Ramadan in Dubai” has been designed with a unique logo that many retailers around the emirate will feature and display on their shops as participants of the campaign.

Long known as the shopping holiday destination of the Gulf, the Dubai shopping holiday experience is about to take a new level with the many Ramadan offers starting during this holy month, which seek to highlight the shopping element of any Dubai holiday as well as generating more spending from home shoppers.

Many retailers all around Dubai have begun displaying the “Ramadan in Dubai” logo together with the purposely-created Point of Sale material consisting of danglers and posters bearing the “Ramadan Kareem” greeting. To share the festive spirit of the occasion to fasters and non-faster visitors on a Dubai holiday, this special campaign aims to spread the cheer of the season with exclusive promotions available to shoppers only during Ramadan. The advertising campaign has been devised to complement efforts by Dubai’s retail sector during the festive month and comes as an encouraging push for those avid shoppers in search of a unique spending opportunity on a Dubai holiday.

As Laila Suhail, Chief Executive Officer of DSF (Dubai Shopping Festival) Office points out, “As we are all aware, Ramadan is an important season during which all retailers organize innovative promotions to attract shoppers. ‘Ramadan in Dubai’ was designed to complement the efforts of the retail sector in Dubai during the holy month.”

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