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Cuba Tourism Ministry to promote island's southern coast

The Tourism Ministry in Cuba has announced plans to promote growth on the southern coast of the Caribbean island to attract more holidaymakers. The aim is to promote the region's keys and islets as well as its historical and cultural sites in the same way as the country's popular northern coastline.

Cuba Tourism Ministry to promote island's southern coast

Cuba's northern coastline is one of its most popular regions for holidaymakers but the country's Tourism Ministry has announced plans to promote the country's cities and towns along the southern coast to attract more visitors.

Alexander Sierra, the Chief of the Ministry's Development Department said that the strategy will highlight the region's keys and islets as well its cultural and historical sites in an attempt to complement the island's more popular and developed northern coast.

Sierra explained that the initiative, which is part of the national territorial distribution plan led by the Physical Planning Institute, will look at providing adequate airport infrastructure in the area. There is a possibility that yacht clubs and deep sea fishing areas will be developed to lure sea-loving tourists to visit Cuba.

The ministry's priorities are tours in Cuba, cruise ship arrivals and health tourism, as well as escorted visits to UNESCO-declared World Heritage cities including Trinidad and Cienfuegos.

The Caribbean island has plenty of beautiful landscapes and sites for international visitors to enjoy, such as miles of pristine beaches, the second largest coral reef in the world, historic towns and cities, ancient ruins, thriving national parks, breathtaking natural scenery, and a tropical climate.

Some of the most popular northern destinations for holidays in Cuba include Havana, the city's bustling capital; Varadero, the beach resort town; and Jardines del Rey, a popular spot for scuba diving and snorkelling.

Havana is the capital city of Cuba and it is rich in history and culture. The city boasts an array of tourist hotspots including the Malecon, a promenade that runs along the main streets of Havana and offers beautiful views of the bay; the Catedral de San Cristobal; the maritime museum, Castillo de la Real Fuerza; the Old Town, a UNESCO site with restored buildings and the tourist square, Plaza de Armas.

Varadero offers upscale Cuba hotels and resorts, gourmet restaurants, and more than 20km of white sandy beaches. The city also offers Cuba's only full golf course, impressive caves and the Hicacos Point Natural Park.

The Jardines del Rey archipelago features crystal clear ocean waters and an impressive barrier reef system. The turquoise waters offers superb conditions for scuba diving and visitors can experience sightings of an array of marine species including nurse sharks, stingrays, green morays, sea turtles, jewfish, Atlantic spadefish and barracuda.

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