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Hilton Worldwide Announces Debut Africa Hotel in Sierra Leone

  • 05-Sep-11 16:39
  • Africa
  • Hospitality Net

Hilton Worldwide will be offering Africa holidays in Sierra Leone after it announced the signing of a management agreement with Cape Sierra Hotel Company Ltd. The hotel chain is to develop its first property in the country; the Hilton Freetown Cape Sierra

Hilton Worldwide Announces Debut Africa Hotel in Sierra Leone

Hilton Worldwide is expanding its portfolio in Africa after it announced the signing of a management agreement to develop a new property in the small African country of Sierra Leone.

After signing the agreement with Cape Sierra Hotel Company Ltd, details of the new Hilton Freetown Cape Sierra have been released and the property is expected to be open to tourists taking Africa holidays in 2014.

The property will be located in Sierra Leone’s capital city and financial hub of the country, Freetown, in the Aberdeen district overlooking the beautiful coastline and one of the world’s largest natural harbours.

Aimed at both business travellers and tourists going on Africa holidays, Hilton Freetown Cape Sierra will have 200 rooms including 20 suites and 60 executive standard rooms, a business centre, a health club and fitness centre, an outdoor swimming pool, and five gourmet restaurants and elegant bars.

Senior Vice President of Development in Europe and Africa, Hilton Worldwide, Patrick Fitzgibbon, said: "Hilton Worldwide has enjoyed a presence in Africa for more than 50 years and our commitment to the continent remains as solid as ever. We have opened five hotels in Africa already this year and we're confident Hilton Freetown Cape Sierra will prove to be an important addition to our growing portfolio."

During luxury holidays to Sierra Leone, travellers will be able to go on African safaris and explore the country’s thriving rainforests including the 75,000-acre Gola Forest for sightings of chimpanzees, pygmy hippos, and Diana monkeys. Alternatively, guests can relax on deserted white sand beaches watching the sunset; or climb Sierra Leone’s highest mountain, Mount Bintumani, for breathtaking panoramic views.

Since the end of the 10-year civil war in 2002, the country has seen mostly business travellers visiting, but the introduction of new luxury hotels and resorts could entice high end travellers to take holidays in Africa to the beautiful nation.

Managing Director of Cape Sierra Hotel Co Ltd, Keith Aki-Sawyerr, said: "As commercial interests in the country grow, there is a requirement for more top quality hotels to meet the needs of the growing numbers of overseas visitors. Hilton Hotels & Resorts is the ideal partner to provide the standards and strong brand needed to ensure we develop the leading hotel in the city."

Hilton Worldwide currently operates 34 Africa hotels with a further eight properties in the pipeline. This year, the company has already opened eight hotels and signed 14 management agreements in the Middle East and Africa.

Dave Horton, the Global Head for Hilton Hotels & Resorts, added: "For generations Hilton has led the way into emerging markets. Our brand enjoys a pioneering reputation for successfully establishing hotels in new and diverse markets. Today's signing is a true reflection of this spirit and we look forward to bringing our first class facilities and service to Sierra Leone."

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