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Cuba holidays showcased at tourism fair in Jinan

  • 09-Sep-10 17:43
  • Cuba
  • Holiday Industry

The best of Cuba's holiday and tourism products are being showcased in the Chinese city of Jinan during the International Tourism Fair currently taking place in eastern China.

Cuba holidays showcased at tourism fair in Jinan

Cuba's tourism products, services and holiday destinations are among the highlights currently being showcased at the International Tourism Fair in Jinan, Shadong, in eastern China as the Caribbean island tries to promote Cuba holidays among far eastern travellers.

At the fair's opening, Elizabeth Vela, Cuban Tourism Ministry representative in China, said the key goal was to expand mutual knowledge about the two communist-led countries and in the process of presenting them with what Cuba holidays had to offer, they'd also learn about the Chinese holidaymakers themselves.

"We want to show them the real face of Cuba, and we want the Chinese people to be the ones who bring to our country the reality of this great nation, which has experienced impressive development in the last 30 years," Vela stated to an audience of travel agency representatives, tour operators, investors and journalists.

The display was designed to feature abundant visual promotion of Cuba holidays across many destinations of tourist interest, including its isolated keys and islets, cities and beaches, historic monuments and museums; all as part of the Autentica Cuba campaign launched on 20th July and first showcased in Beijing. The campaign tour promoting Cuba holidays in China has already visited Shanghai, Xi An (Shaanxi), and Hangzhou, Zhejiang.

The Cuban official noted that Cuba was the first country in the Americas chosen by Chinese authorities as the 2003 Tourism Destination, paving the way for those wishing to learn about the Caribbean island in situ.

Cuba has since introduced language training to provide Chinese tourists with the best services, while official statistics chart an increasing inflow, from 670 visitors in 1994 to a sizable 12,000 last year.


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