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Grenada holidays and the Mango Festival linkage

  • 16-Aug-10 13:46
  • Grenada
  • Holiday Industry

Looking at its potential as a tourism boosting activity, Grenada is planning to link the success of their Mango Festival to other areas in the Grenada holidays market.

Grenada holidays and the Mango Festival linkage

Banking on its potential to boost Grenada holidays, Grenada Government officials are looking to the further growth of the Mango Festival, including building on its potential as a revenue earner and linking it to tourism and other sectors in.

“Some have already recognised this event as a cultural tourism product that is ready to be harnessed and promoted globally,’’ Prime Minister Hon. Tillman said at the second annual Grenada Mango Festival (GMF) organised by the Marketing and National Importing Board (MNIB).

The event, at the National Stadium in St. George’s, was also attended by Governor General Sir Carlyle Glean; Agriculture and Fisheries Minister, Denis Lett; Tourism and Civil Aviation Minister, Glynis Roberts; and hundreds of other Grenadians.

“There are advantages to our economy in using local foods as part of the tourism product,’’ Minister Roberts said in remarks at the 2010 GMF. “I applaud the MNIB on this positive step and would like to suggest that the Mango Festival be expanded to include a ‘Fruits’ Festival,’ due to the unique variety of fruits that are grown in Grenada.’’

The Mango Festival, said Prime Minister Thomas, has helped the nation to “focus and capitalise on the amazing marketable potential of a fruit that normally goes to waste in Grenada.’’

The Prime Minister noted that cottage industry entrepreneurs are already benefiting from the GMF.

“Allow me to use this opportunity here today to encourage those among us that are unemployed, as well as those who may be looking for an investment opportunity, to consider making an entry into a cottage industry or having your own food processing plant,’’ he urged. “Take the time today or tomorrow to have a meeting with a Grenada Industrial Development Corporation official, or a Grenada Development Bank officer, or some other business banking official, about how you can plan and find funding to start your own business processing or preserving mangoes – or some other fruit – for local consumption and export.’’

Mr. Thomas reiterated his government’s commitment to adding value to local agricultural produce, and linking agriculture to other sectors such as education and tourism, in an attempt to increase exports and generate greater foreign exchange earnings in the Caribbean holidays market.

Minister Roberts agreed that the Grenada Mango Festival “holds great potential to enhance the sustainability of agricultural trade and tourism.’’ Without an adequate food supply and demand, she added, the tourism sector for Caribbean holidays cannot survive.

“Furthermore,’’ added the Tourism Minister, “the production of local foods such as mangoes provides income to farmers. It allows for crop diversification and export, contributes to the authenticity of the destination and decreases the importation of food for local and tourist consumption.’’

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