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Jamaica's holiday industry boosted by Increase in Canadian Visitors

  • 13-Oct-09 17:11
  • Jamaica
  • Holiday Industry

Jamaica is looking forward to seeing a needed boost in tourism and an economic turnaround this winter as the number of Canadians taking Jamaica holidays and visits increase and a number of new flights are launched from some of Canada's main cities.

Jamaica's holiday industry boosted by Increase in Canadian Visitors

After being one of the worst affected areas in the world hit by the global recession, Jamaica is climbing out of the economic mess with the help of Canadian visitors. Over recent times there has been a significant decline in European tourists taking Jamaica holidays and luxury breaks to other Caribbean destinations because of the position of the Euro and the global recession.

The number of Canadian stopover arrivals in the Caribbean enroute to other destinations has increased considerably and though they have not replaced the loss of tourists from other parts of the world taking Caribbean holidays, the numbers have definitely helped boost tourism figures and the region's travel industry.

The Caribbean heavily relies on US travellers taking holidays in Jamaica, Barbados, Antigua, Dominica Republic, and the Cayman Islands, but it looks like the region is set for a slow recovery, despite an increase in flights to the region from main U.S cities. Jamaica seems to be the least affected area in the Caribbean region, and in the first half of this year, the island saw a 27.7 percent increase in travellers from Canada taking holidays in Jamaica or stopover visits.

This has been helped by European travel companies and tour operators placing a strong presence in Canada in the early 2000's and the fact that Canada were not hit as badly by the global crisis as compared to many other countries. There will also be an increase in flights from Canada to Jamaica taking travellers on their Jamaica holidays and new routes from Winnipeg, Vancouver, and Calgary in Montego Bay.

New marketing strategies from hoteliers were put in place and the hard work seems to be paying off as Jamaica holiday industry expects 300,000 Canadian stopover visitors this year with a significant increase in visitors travelling to the island this winter.

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