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What to do in Jamaica

Beaches: With over 70 public beaches to choose from, there's a stretch of sand to suit everyone in Jamaica. Our favourites include: Seven Mile Beach, in Negril; the family-friendly facilities at Doctor's Cave Beach, in Montego Bay; the authentic vibe and perfect seclusion of Treasure Beach in the south; and the awesome waves at Boston Bay Beach in Port Antonio.

Adventure and watersports: Expect great surf, exhilarating jet ski rides at Montego Bay or learn to scuba dive in Negril's calm waters, teeming with coral life. Discover challenging trails, panoramic hikes, canopy zip line tours, dune buggy rides, horseback riding, river tubing, all-terrain-vehicle expeditions, river rafting and more waterfalls to walk through than you could possibly imagine.

History: Follow the trail of the Amerindians who originally inhabited the island, the Europeans that fought for it, the Africans that arrived here as slaves and the Asians and Middle Easterners that came in hope of a better life. Visit the historic city of Port Royal, discover treasures from the indigenous Taino inhabitants, visit Old Harbour and Spanish Town in Kingston, take a trip to the old Negril Lighthouse, the Greenwood Great House Museum and Sam Sharpe Square in Montego Bay.

Culture and Traditions: Visit the Jamaican National Monument at Falmouth in Trelawney and Bob Marley's museum in Kingston. Check out the Rastafarian Indigenous Village, discover the picturesque neighbourhood of Titchfield in Port Antonio, try the cuisine in local restaurants, listen to a Reggae band and shop in the colourful craft markets.

Nature: Striking natural landscapes abound in Jamaica, with plenty of opportunities for eco-tours available to nature lovers. Some of our favourite natural attractions include the waterfalls and natural springs at Dunn's River Falls; the chambers and light holes at Green Grotto Caves and the healing waters at Bath Mineral Springs in St Thomas.

Nightlife: From dancing venues and live reggae bands to excellent Jazz clubs, there's stacks to keep you entertained in those balmy Jamaican evenings. In Negril, we love Risky Business and The Jungle for wild parties, or for a more laid back atmosphere we think Alfred's Ocean Palace is great for reggae and Jazz. In Montego Bay, Rick's Cafe has an amazing house band and in Ocho Rios, the open air patio at BiBiBips offers some of the island's best live tunes.

Excursions and Attractions

bamboo rafting (martha brae)

Bamboo Rafting (martha Brae)

If you want to get close to nature during your holiday in Jamaica, river rafting on the legendary Martha Brae River will provide the perfect opportunity. Relax and enjoy the scenic beauty of this three-mile river ride in an untouched paradise. Located...

bamboo rafting (martha brae/mountain valley)

Bamboo Rafting (martha Brae/mountain Valley)

This rejuvenating tour will enable you to soak up the natural beauty of Jamaica’s lush mountain valleys, which are blessed with tranquil rivers, lush tropical flora and abundant wildlife. Climb on board a traditional bamboo river raft and float...

beach picnic at rhodes hall and half moon bay

Beach Picnic at Rhodes Hall and Half Moon Bay

Sail away in our comfortable catamaran to explore new and wonderful Jamaican shores. This is a fantastic day excursion that will take you for a pleasurable swim at some of the islands most beautiful beaches. A fabulous day out for snorkelling, swimming...

black river safari and y.s. falls

Black River Safari and Y.s. Falls

A trip to truly discover and enjoy the Jamaican rainforest in all its glory! Explore the interior of the forest as we pass through picturesque villages that dot the coastline and enjoy a sailing experience along Jamaica’s longest river. A day full...

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Jamaica surpasses one million visitors in first six months of 2017

The Caribbean island of Jamaica celebrated a milestone recently after it recorded its one millionth visitor since January. It’s the first time, the nation reached this number of visitors in the first six months of a year, and it indicates ongoing positive growth for Jamaica’s tourism numbers and the economy. During this period, the country earned over $1.2 billion in revenue.

The Sugar Cane Jamaica the new project of Karisma Hotels and Resorts

Karisma Hotels and Resorts has revealed that it is planning to develop a brand new luxury resort, entertainment and retail complex in Jamaica. The Sugar Cane Jamaica project is estimated to cost $1 billion and it will be located near Ocho Rios. The complex will have seven hotels with 5,000 guest rooms, including Nickelodeon and Margaritaville-branded properties, and it will open in stages over the next decade.

AMResorts collection to continue expanding portfolio in Caribbean

Following an uptick in bookings at their Sunscape Splash Montego Bay resort, AMResorts recently announced plans to expand their properties and to introduce a number of innovations at their existing resorts. The company owns 52 resorts in the Caribbean, Mexico and Latin America, and hopes to expand into Cuba in the near future.